Basic fashion shapes (silhouettes) originate from the desire to emphasize or deny the natural form. Some silhouettes are close-fitting, following the natural curves of the human body, while the rest may be loose-fitting having a shape that’s nearly independent of the type underneath. Most fall somewhere in between: close-fitting in some parts and loose in some others. This is especially true for the kids clothing where you will usually find a mix of the two.
Fashion designs are based on silhouettes with variations in details like skirt length, kinds of trimming, and so on. A style emerges and after that changes gradually, in response to influences . It ultimately disappears but not before it has become extreme, with particular attributes accentuated till the general look is inexpensive and vulgar and is unacceptable to most customers. The design and style is then dropped in favor of a new one which will, by then, be emerging.
There is clearly a limit towards the quantity of feasible silhouettes and to the variations of styles according to them, so styles have a tendency to be regenerated at intervals, although the length of time between an authentic or a replicate might be quite a few ages.
The fashion cycles
Fashion cycles may be identified in very much exactly the same way as product life cycles have been recognized by marketing theorists. The theory that design is really a cyclical thing is still the topic of much debate, because the term ‘cycle’ signifies that a style will ‘come in’ and ‘go out’ in a normal way, but this really is not so. Fashion cycles are also valid for the childrens’ clothing except for the classic outfits discussed below.
There are 5 common stages in each style cycle – Introduction, Growth, Maturity, Decline, Obsolescence. Every new style requires some chance to be accepted through the earliest three phases. In phase three Maturity it reaches its vast recognition and volume of wholesale / retail sales. After that it drops into obsolescence altogether with the wholesale and manufacturer’s sales. Only the classic outfit or style will have been introduced as a sensible or purposeful garment and remains forever in maturity phase.